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Customers Don't Care About Your History!

Avoid detailing your company history

While it may feel critically important for you to share your company's history - customers don't care about it! Don't turn them off by forcing them to share in your life story.

Customers DO CARE ABOUT your ability to:

  1. Understand their challenges/needs

  2. Help them overcome their challenges and satisfy their needs

  3. That you do this efficiently and as "hassle free" as possible

There is your simple formula for making customers happy!



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